Beverly Hills Polo Club Aftershave & Men's Fragrance
Beverly Hills Polo Club is an American sports fashion brand which, was founded in 1981 by two students, who realised the potential of marketing clothes under the brand. They designed simple print T-Shirts and Sweat Shirts to help fund their college education and within two years the success had become so great that they no longer could keep up with demand, so they therefore sold the company on.
Due to great demand from the retail community, in 1983 Beverly Hills Polo Club was developed into a Women’s clothing collection. The brand quickly became a household name synonymous with the coveted California lifestyle. The line naturally developed into Men’s clothing, and after 6 years the factory could not keep up with demand!! As a result they closed down the factories, and became a licensing operation, controlling the design and price of the brand, but outsourcing the production and sales to licensees.